Job overview
To conduct vigilant and appropriate yield management and actively contribute towards revenue generation through effective management of the reservations department. This position is a vital position to the sales and marketing function by providing current, accurate information on both the internal reservation situation and the external climate with which the hotel operates.
We want our guests to feel able to do their best, achieve their goals and be recognized for their success. To help them, we need you to stay One Step Ahead and:
Duties and Responsibilities
· Monitor the daily operations of reservations
· Control rooms inventory including allocation and reservations to areas of maximum yield and black-out dates
· Develop and conduct rooms based marketing activities
· Track sales programs/promotions/advertising and provide feedback as necessary to relevant departments
· Track and establish pick up trends, occupancy history and market segment development to facilitate forecasting
· Monitor front office tracking of guest history data
· Create and maintain allotments
· Record and analyse guest questionnaires on a monthly basis
· Ensure accuracy of guest history and client profiles in Data Base
· Track market codes
· Load and maintain rates in our reservation system
· Maintain rate in Website
· Collate, maintain and distribute relevant information and data obtained from both existing sources (consultants, economic forecasters) and external sources
· Manage Hotel Bank and GDS close out/opening-up dates, if applicable
· Complete end of month sales report
· Prepare weekly sales strategy reports
· Ensure all Groups are contracted
· Conduct market research and analysis
· Monitor and evaluate contemporary sales and marketing initiatives and trends
· Monitor and evaluate economic, political and social issues/changes
· Report on competitor activity
· Chairs and conducts Sales Strategy meetings weekly or as directed by Regional Sales & Marketing Manager
· Participate in preparation of strategic plans for region
· Consider and comment on economic, political, social activity and trends which are likely to influence business outcomes
· Access and assess sales and marketing data
· Works with Superior and Human Resource Manager to ensure the departmental performance of colleagues is productive
· Works with superior in the preparation and management of the department’s budget.
SELF MANAGEMENT
1. Comply with Hotel Rules and Regulations and provisions contained in the Employment Handbook
2. Comply with Company Grooming Standards at all times to portray a professional image of self and the hotel.
3. Comply with Time and Attendance Policies set by the hotel.
4. Actively participate in training and development programs and maximize opportunities for self-development
5. Demonstrate understanding and awareness of all policies and procedures relating to Health, Hygiene and Fire Life Safety
6. Familiarize yourself with emergency and evacuation procedures
7. Ensure all security incidents, accidents and near misses are always logged in a timely manner and brought to the attention of the Line Manager
8. Comply with the Company’s Corporate Code of Conduct
9. Familiarize self with the company values (Great Hotels Guests Love) and model desired behaviors (Winning Ways, Room to be Yourself) and ways of working.
10. Perform all tasks as directed by the Manager in pursuit of the achievement of business goals
The above is designed to help you in the understanding of the role and is not intended to be a definite list of your duties, as flexibility in meeting company and guest needs is required by all employees