Company:
WORK ABROAD
Location:
London
Department:
Marketing
Employment Type:
Full Time
Responsibilities:
Work collaboratively with MW, WW, across Customer Experience and Retail to deliver world class, highly innovative, customer insight-led integrated campaigns aligned to the global brand marketing strategy
Work collaboratively with INT teams to help them develop and execute creative and on-brand local partnership activations which are relevant to the 20-something customer, aligned to the global brand marketing strategy and deliver against specific objectives
Support proposition development across ASOS customer experience, and identify strategic marketing brand partners to support
Support the Senior Manager in the delivery of fully integrated campaigns, ensuring internal and external channel optimisation for all the brand partnerships delivered
Work closely alongside the Commercial team to develop strategic brand and marketing partnerships, maintaining relationships with key partners and platforms
Contribute to commercial and strategic partner campaigns with creative brand marketing executions that meet both their and ASOS’s objectives
Stakeholder management: this includes presenting to groups of people (internal and external)/giving verbal updates to bring them on board with the vision, and compiling information in a logical and digestible format for senior stakeholders
Own the tracking and analysis of campaigns, sharing learnings from activities (both good and bad)
Support the management of the relationships with key agencies and partners (media, strategy, creative technology)
Assist other parts of Customer Experience with their brand strategy.