Marketing Manager

Company: Sphere Inc. Location: Austin Employment Type: Full Time

About Us

At Sphere, we’re passionate about building the next generation of innovative tecvhnology solutions and products for today’s high-growth companies. We are true evangelists of modern agile methodology, and use it to guide every step of our hybrid development model. 

We are problem solvers at heart. Whether we’re working with an entrepreneur to turn their vision into a scalable technology product, or with an enterprise level company to find new ways to stay ahead of the disruption, to everything in-between; we believe technology can and must be be better leveraged to solve our biggest challenges. 

Since our founding in 2005, we’ve been proud to call the great city of Chicago our home. With offices in River North side of Chicago, New York, Miami, and development centers in Ukraine, Russia, Belarus and Switzerland, we are a global company with a local focus and national presence. This allows us to be nimble and highly responsive to the needs of our customers, while remaining committed to our role in helping to grow the new digital economy.

Job Description

  • Formulate and execute product positioning, messaging, and drive go-to-market plans as well as develop market requirement documents.
  • Drive the content creation and delivery of marketing assets for a quickly evolving services and solutions portfolio--a knowledge of technology industry and passion for emerging technologies is preferred.  
  • Help to organize and manage our local Technology events and meetups 
  • Inform and create pricing strategies, competitive analysis and strategies to gain market share.
  • Manage cross-functional implementations: lead campaigns with marketing, product management, operations, creative and development teams to design and deliver assets with quick ROI.
  • Work across all functions to understand changes in customer needs and perspectives.
  • Interview our customers and consultants to crease and promote case studies and success stories 
  • Plan for industry events; identify of proper events to attend, arrange PR coverage of the events, and lead generation during the trade shows.

 

Qualifications

  • A minimum of 4 years of marketing experience within the digital marketing technology experience
  • Demonstrated ability to develop marketing content and messaging (development of value propositions, brand awareness, blogs and podcasts), trade show support.
  • Extensive experience in traffic and lead generation (PPC and CPM advertising, SEO and SEM, etc.).
  • Proven ability to develop Promotional Strategy, MARCOM (Press, Trade magazine articles, etc.), website (testimonials, whitepapers, content and delivery, etc.), social media, etc.
  • Deep familiarity with marketing automation, analytics and CRM tools (i.e Hubspot, InfusionSoft, , Google Analytics, Salesforce.com).
  • Proven track record in developing highly effective sales presentations and collateral.
  • Desire to work in a fast-paced business environment under limited direction and supervision.
  • Strong verbal and written communication skills and organizational skills--should be able to communicate an informed opinion with confidence.
  • Bachelor's degree required, MBA preferred.
  • Excellent strategic business and technical acumen​.
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